CompareHead to head
Obi vs Otterly AI
Obi is free to start: 10 questions on ChatGPT and Gemini, one scan a month, top 3 priorities, runs in your coding agent. Its first paid tier is Core pack at $20/mo per pack. Otterly AI starts at $25/mo billed annually ($29 month-to-month). Engines included in tiers (paid add-ons excluded): 3 for Obi, 4 for Otterly AI. Prices verified on 2026-11-11.
| Fact | Obi | Otterly AI |
|---|---|---|
| Cheapest GEO-ready tier | Free | $25/mo billed annually |
| Engines at entry tier | 2 | 4 |
| First paid tier | $20/mo per pack | $25/mo billed annually ($29 month-to-month) |
| Engines across tiers | 3 | 4 |
| Paid add-on engines | Claude, Perplexity | None |
| Built to | Autopilot | Monitor |
| Free option | Real free tier | Trial only |
| Methodology | undisclosed | undisclosed |
| Refresh cadence | weekly | undisclosed |
| Prices verified | 2026-11-11 | 2026-11-11 |
Choose Obi if…
Founders and GTM engineers who want an agent that does the AI search work in their own coding environment, not another dashboard.
- Runs in your coding agent (npm i -g @hireobi/cli): Claude Code, Codex, Cursor or any terminal
- ICP-based AI search: buyer questions rebuilt from sales calls, G2, Reddit and YouTube, scored by buyer impact
- Missing-piece content written in your voice, published only once you approve
Watch out: Free plan scans only once a month; Core pack scans weekly
Otterly AI logoChoose Otterly AI if…
Solo marketers and early GEO programs that need a clean weekly pulse.
- $25/mo Lite price requires annual billing ($29 month-to-month)
- Clear mention reports
- Fast to stand up
Watch out: Less workflow depth than enterprise suites
Engine coverage
| Engine | Obi | Otterly AI |
|---|---|---|
| ChatGPT | Included | Included |
| Gemini | Included | — |
| Google AI Overviews | Included | Included |
| Claude | Paid add-on | — |
| Perplexity | Paid add-on | Included |
| Agentic surfaces (MCP) | Included | Included |
| Copilot | — | Included |
Obi pricing tiers
| Tier | List price | Volume | Engines |
|---|---|---|---|
| Free | $0 — no card (monthly) | 10 questions on ChatGPT and Gemini, one scan a month, top 3 priorities, runs in your coding agent | ChatGPT, Gemini |
| Core pack | $20/mo per pack (monthly) | 25 questions per pack on ChatGPT, Gemini and Google AI Overviews, scanned every week; Claude +$20/pack, Perplexity +$10/pack | ChatGPT, Gemini, Google AI Overviews |
| AI Search Architecture | From $9K per 90 days | Done for you: every AI engine, Agent Search (coding agents and personal assistants), Reddit/reviews/journalists, MCP and API |
Otterly AI pricing tiers
| Tier | List price | Volume | Engines |
|---|---|---|---|
| Lite | $25/mo billed annually ($29 month-to-month) (annual) | 15 prompts | ChatGPT, Google AI Overviews, Perplexity, Copilot |
| Standard | $160/mo billed annually ($189 month-to-month) (annual) | 100 prompts, API + MCP | ChatGPT, Google AI Overviews, Perplexity, Copilot |
| Premium | $422/mo billed annually ($489 month-to-month) (annual) | 400 prompts | ChatGPT, Google AI Overviews, Perplexity, Copilot |
| Custom | Custom pricing | Undisclosed | ChatGPT, Google AI Overviews, Perplexity, Copilot |
Every number on this page comes from the verified Obi and Otterly AI listings. Prices verified on 2026-11-11. Something changed? Tell us and we re-verify.